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At Queens in Tokyo, Prepare to See the Future

By March 26, 2018Blog

The Tokyo 2020 Olympic Games will be the most high-tech sporting event in human history. Queens students will be there.

Building on Queens’ award-winning experience in Rio de Janeiro, a new project in the John Belk International Program will enable students to understand the impact of the Olympics on Tokyo. They will observe firsthand whether driverless cars, augmented reality, and robotic luggage-handlers will reposition the city as the high-tech capital of the world. Prepare to see what the future looks like.

Queens in Tokyo will train students to compete in the elite ranks of global storytellers and business strategists. One group of student storytellers will produce multimedia coverage in small teams. A second group of students in management will produce research for undergraduate business journals, examining the impact of the Olympics on the city. Japanese students will collaborate, serving as local analysts, producers, translators, and guides. A cross-disciplinary program, Queens in Tokyo is offered by the Knight School of Communication, the Blair College of Health, the McColl School of Business, and the Myrta Pulliam Center for International Education.

HOW TO JOIN QUEENS IN TOKYO

Queens in Tokyo is a competitive program. Athletes train for years to compete in the Olympics, and the professionals who report, broadcast, produce, manage, and market the games are also at the top of their form. Queens students will be selected for the program in March 2019, and criteria will include academic performance, experience in relevant courses, and discussion in interviews. Announcing the program in 2018 provides additional time for students to enroll in courses that prepare for the experience and to assemble a portfolio of work.

For storytellers, Digital Media Production (COM 210) is required. Other courses that would help include classes in digital media production, student media, reporting, writing, sport communication and publicity, design, and strategic communication. Internships in media and news production would also help.

For management students, these include courses in marketing, operations, management, business communication, sports management, sports policy and governance, and facility/event management. Principles of Management (BUS 203) is the prerequisite for applicants from the McColl School. Introduction to Sport Management (KIN 110) is the prerequisite for Blair College applicants. In selection, internships in business and sport management would also help.

Students from other majors, with strong backgrounds in writing, media production, storytelling, research, or management, may also apply. The Practicum in Queens Student Media (COM 213) is a prerequisite for these students. In selection, internships in media or management would also help.

COURSES TO HELP PREPARE STUDENTS FOR GLOBAL SPORTS STORYTELLING (COM 398)

COM 101 (MMS 101) Intro to Multimedia Storytelling
COM 210 (MMS 210) Digital Media Production (REQUIRED OF KNIGHT SCHOOL APPLICANTS)
COM 220 (MMS 220) News Reporting and Writing
COM 213 (MMS 213) Practicum: Queens Student Media (REQUIRED OF APPLICANTS FROM SCHOOLS OTHER THAN KNIGHT, MCCOLL, OR BLAIR)
COM 370 (MMS 470) Advanced Digital Media Production
COM 229 (MMS 229) Sports Media
COM 329 (MMS 329) Sports Reporting
COM 356 (MMS 356) Sports Communication
COM 357 (MMS 357) Sports Promotion and Publicity
COM 359 (MMS 359) Social Media and Audience
COM 410 (MMS 410) Advanced Reporting and Editing
NMD 101 Fundamentals of New Media Design
NMD 203 Interactive and Web Design
NMD 400 Information Design and Data Visualization
NMD 402 Digital Experience Design
ENG 307 Writing of Creative Non-Fiction
ENG 204 Introduction to Professional Writing
ENG 304 Advanced Professional Writing
ENG 319 Literary Publishing/Editing: Signet

COURSES TO HELP PREPARE STUDENTS FOR GLOBAL SPORTS IMPACT (BUS 398 AND KIN 398)

BUS 203 Principles of Management (REQUIRED OF MCCOLL APPLICANTS)
BUS 218 Business Communication
BUS 210 Business Analytics
ECO 203 Macroeconomics
ECO 204 Microeconomics
BUS 350 Operations Management
BUS 356 International Business
MKT 340 Principles of Marketing
MKT 460 Digital Marketing

KIN 110 Introduction to Sport Management (REQUIRED OF BLAIR APPLICANTS)
KIN 230 Sport Governance and Administration
KIN 320 Sport Marketing
KIN 330 Sport Event and Facility Management
KIN 340 Sport Policy and Ethics
KIN 310 Sport Sociology

Highly qualified applicants will submit a portfolio that could include research papers and other writing assignments, multimedia story projects, social media management, or internship experiences.

SPRING 2020 CLASS PREPARATION

In a spring semester 2020 JBIP course, the two groups of students will meet jointly for many classes and separately for others. Strategists in the Global Sports Impact (BUS 398 / KIN 398) course will study research skills, organizational behavior, small business, area economic impact, operations, volunteer management, logistics, and marketing. Storytellers in the Global Sports Communication (COM 398) course will study story conception and development, multimedia development, writing and editing, narrative styles, video and web production, and social media. Both groups will build strong small teams. And together, they will learn context that frames global events such as the Olympic Games, including history, a comparison of sports properties, the infrastructure, investment, and legacy of global events, the business of media, intercultural skills, the topography of Tokyo, and the Asian world. Japan has hosted three editions of the Olympics — the summer games in 1964 in Tokyo, and the winter games in 1972 in Sapporo and in 1998 in Nagano.

FACULTY

Joe Cornelius, associate professor of communication in the Knight School, is an award-winning filmmaker trained at the University of North Carolina School of the Arts and Wake Forest University.
Bob Page, adviser to student media, has led award-winning media programs at multiple editions of the Olympic Games, the NBA and Formula 1. He has a bachelor’s degree in journalism from Southern Methodist University and an MBA from Queens McColl School of Business.
Dr. Robert Lyons, associate professor of sports management, teaches sports marketing, ethics, governance, and policy in the Blair College of Health, and earned his doctorate in sport management at the University of New Mexico.
Dr. Beth Schneider, assistant professor of strategy, teaches strategy and management at the McColl School of Business, and earned her doctorate in business administration at Durham University in the U.K.

Queens in Tokyo Venn diagramFOR MORE INFORMATION

Joe Cornelius, corneliusj@queens.edu
Bob Page, pageb@queens.edu
Robert Lyons, lyonsr@queens.edu
Beth Schneider, schneiderb@queens.edu
Angie Edwards, edwardsa@queens.edu
Kelen Townsend, townsendk@queens.edu

About Queens in Tokyo Staff

Joe Cornelius, Bob Page, Dr. Robert Lyons, and Dr. Beth Schneider teach at Queens University of Charlotte.